Tuesday, July 7, 2009

Profile : Mercedes-Benz Company

The Mercedes-Benz brand was officially formed in 1926 with the merger of Daimler-Motoren-Gesellschaft (DMG) and Benz & Cie. (Daimler-Benz). However, its history goes back further: in 1886, Karl Benz rolled out what he called the "the Benz Patent Motor Car", a three-wheeled vehicle which is, today, considered the world's first automobile. Daimler, though, is accredited with building the world's first modern internal combustion engine. Maybach would later build the first Mercedes, named after the daughter of one of DMG's investors.

In 1998, Daimler-Benz and American automaker Chrysler Corporation merged to form DaimlerChrysler.

The company quickly developed a reputation of technical excellence and innovation. The Mercedes-Benz 170, which debuted in 1931, came with the world's first our-wheel independent suspension. Many of today's safety features, such as "crumple zones", anti-lock brakes, and traction control, were developed by the company.

Besides safety, the brand is also known for its vehicles' luxury and powerful engines. The latter was cemented when Mercedes-Benz entered a partnership with performance company AMG in the 90's. Today, there is virtually an AMG-version of every Mercedes vehicle.

The automaker, with such a long history, has an equally long list of vehicles. Well-known Mercedes-Benz include the E-Class sedan; the flagship S-Class, the M-Class SUV; and SLR McLaren.

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